Full Job Description
Job Title: Digital Content Strategist
Location: Verona, New Jersey
Company: Amazon
About Amazon:
Amazon is not just a company; we are an integral part of people's daily lives. As one of the leading global technology companies, we are constantly innovating to provide our customers with the best shopping experience. Our passion for technology, combined with keen business insights, drives our relentless pursuit of excellence.
If you’re looking for a role that allows you to unleash your creativity while leveraging data to craft outstanding digital content, this is the opportunity for you!
Position Overview:
We are seeking a dynamic and experienced Digital Content Strategist to join our dedicated team in Verona, NJ. In this role, you will be responsible for developing, implementing, and managing digital content strategies that not only align with our brand goals but also resonate with our diverse audience.
Your expertise will guide our content creation efforts, enhance our messaging, and elevate our brand's digital presence. Working closely with cross-functional teams such as marketing, SEO, and product development, you will ensure our content is both high-quality and optimized for performance.
Key Responsibilities:
- Develop and implement comprehensive digital content strategies that drive traffic and engagement across multiple platforms.
- Collaborate with creative teams to produce high-quality content, including articles, blogs, social media posts, and multimedia assets.
- Analyze data and web analytics to improve content performance, refine strategies, and maximize ROI.
- Conduct audience and market research to identify opportunities for content creation that meets customer needs and interests.
- Ensure brand consistency in all digital communications, maintaining Amazon’s voice and style guidelines.
- Work with SEO specialists to optimize all content for search engines and improve organic ranking.
- Monitor and analyze competitor content strategies to identify trends and best practices.
- Train and mentor junior staff to enhance their capabilities in digital content strategy and execution.
- Manage content calendar, ensuring timely delivery of all digital content initiatives.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or related field.
- 3+ years of experience as a Digital Content Strategist or similar role in a high-paced environment.
- Proficient in content management systems, social media platforms, and digital marketing tools.
- Strong analytical skills to derive actionable insights from digital performance metrics.
- Excellent written and verbal communication skills with a knack for storytelling.
- Ability to work collaboratively in a fast-paced team environment.
- A portfolio showcasing previous work that demonstrates your capability in digital content strategy.
Preferred Skills:
- Experience in e-commerce or a technology-oriented industry.
- Familiarity with HTML, CSS, and basic graphic design tools.
- Certification in SEO/SEM and familiarity with web analytical tools such as Google Analytics.
- Proven track record of innovative thinking and high-quality output under tight deadlines.
Why Amazon?
At Amazon, we are committed to fostering an innovative and inclusive workplace. We believe that diversity results in stronger teams, which is why we welcome individuals from all backgrounds and experiences. Here’s what you can expect from us:
- Competitive salary and comprehensive benefits package.
- Flexible work hours and a healthy work-life balance.
- Opportunities for professional growth and advancement.
- Access to cutting-edge tools and technologies to excel in your role.
- A vibrant company culture, with regular team-building events and community service initiatives.
How to Apply:
If you are ready to take the next step in your career as a Digital Content Strategist and join the Amazon team in Verona, we want to hear from you! Please prepare a resume and a cover letter that highlights your relevant experience, and submit your application through our careers page.
Amazon is an Equal Opportunity Employer:
We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, ethnicity, gender, gender identity, sexual orientation, disability, age, or any other protected status.
Join us at Amazon—where your creativity is valued and innovations are celebrated!